LinkedIn’s New Focused Inbox Surfaces More Relevant Messages

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LinkedIn is updating its messaging experience with a brand-new ‘Focused Inbox,’ which aims to minimize spam and surface area more appropriate messages.

The next time you login to LinkedIn and open your inbox you’ll see an alert inviting you to “Try Focused Inbox.”

Credit: LinkedIn

Clicking on the button shown above will immediately filter your messages into 2 tabs.

Focused Inbox uses AI to identify crucial messages, which it filters into the ‘Focused’ tab while the remainder are sent to the ‘Other’ tab.

Thinking about there’s an AI element included it may take some time for LinkedIn to discover your inbox preferences.

You’ll have the alternative to move messages in between tabs, or revert back to the standard messaging experience if you do not delight in the Focused Inbox.

LinkedIn is making this change in uptick in direct messaging, which the company states is up 20% compared to last year.

In an email, a LinkedIn representative states:

“This feature is the most recent in a series of enhancements we’ve made to assist members have more productive discussions and connect to opportunities through LinkedIn messaging. With conversations up almost 20 percent since last year, we’re seeing more professionals on LinkedIn are relying on messaging to link and engage with each other.”

LinkedIn’s Focused Inbox is now available worldwide to all users.

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